PlugWiki

sales-enablement (Corey Haines): a Claude skill for sales decks and objection docs

Corey Haines' sales-enablement skill helps Claude draft pitch decks, one-pagers, battle cards, objection docs and demo scripts.

Installs
122.5K
on skills.sh
Stars
57.9K
on GitHub
Files
7
besides SKILL.md
Updated
Oct 2026
last repo commit

sales-enablement makes Claude act as a B2B sales enablement expert. It produces collateral reps can use: decks, one-pagers, objection docs, battle cards, ROI calculators, demo scripts, case study briefs and proposal templates, plus win-loss analysis, sales playbooks and buyer persona cards.

It loads when you mention a sales deck, one-pager, objection, battle card, demo script, cold call script or "why are we losing deals". It starts by asking about your value proposition, sales motion and the assets you need. It bundles six reference files and no scripts.

Good for

  • Founders and AEs who need a pitch deck or one-pager for deals
  • Sales managers building objection handling and battle cards
  • RevOps and marketing teams running win-loss analysis

Install sales-enablement

Claude Code

  1. 1

    Copy this prompt.

    Install the sales-enablement skill in Claude Code. Run this command:

npx skills add https://github.com/coreyhaines31/marketingskills --skill sales-enablement

Then check that it loaded and tell me how to use it.
  2. 2

    Paste it into Claude Code. It shows the change and asks before running it.

Requires Node.js.

From its listing on skills.sh. Source.

What's in the skill

When it loads

When the user wants to create sales collateral, pitch decks, one-pagers, objection handling docs, or demo scripts. Also use when the user mentions 'sales deck,' 'pitch deck,' 'one-pager,' 'leave-behind,' 'objection handling,' 'deal-specific ROI analysis,' 'demo script,' 'talk track,' 'sales playbook,' 'proposal template,' 'buyer persona card,' 'battle card,' 'battlecard,' 'competitive one-pager,' 'win-loss analysis,' 'why are we losing deals,' 'loss reasons,' 'how do I respond to this objection,' 'prospect just said,' 'help my sales team,' 'sales materials,' or 'what should I give my sales reps,' 'cold call script,' or 'voicemail script.' Use this for any document or asset that helps a sales team close deals. For public competitor comparison pages, see competitors. For running buyer interviews or churn research, see customer-research. For marketing website copy, see copywriting. For cold outreach emails, see cold-email. For the offer being sold (bonuses, guarantees, pricing structure), see offers.

Sections in SKILL.md

  1. Before Starting
  2. Core Principles
  3. Sales Uses What Sales Trusts
  4. Situation-Specific, Not Generic
  5. Scannable Over Comprehensive
  6. Tie Back to Business Outcomes
  7. Claims Reps Can Defend
  8. Sales Deck / Pitch Deck
  9. 10-12 Slide Framework
  10. Deck Principles
  11. Customization by Buyer Type
  12. One-Pagers / Leave-Behinds
  13. When to Use
  14. Structure
  15. Design Principles
  16. Objection Handling Docs

Key facts

Author
Corey Haines
Repo
coreyhaines31/marketingskills
Skill folder
skills/sales-enablement
skills.sh installs
122,519
Repo stars
57,855
License
MIT
Last repo commit
2026-10-31
Bundled files
7 files besides SKILL.md: evals/evals.json, references/cold-call-scripts.md, references/deck-frameworks.md, references/demo-scripts.md, references/objection-library.md, references/one-pager-templates.md, references/win-loss-analysis.md
skills.sh audits
Gen Agent Trust Hub: pass; Socket: pass; Snyk: pass

What it includes

  • 10 to 12 slide framework, customized by buyer type

    Sales deck / pitch deck

  • When to use, structure and design principles

    One-pagers and leave-behinds

  • Categories, a response framework, two formats and live-deal use

    Objection handling docs

  • Structure and keeping them current

    Battle cards

  • Workflow from CRM outcomes, call transcripts and buyer interviews

    Win-loss analysis

  • Calculator design and value props by persona

    ROI calculators and value props

  • Script structure, talk track types and key principles

    Demo scripts and talk tracks

  • Sales-format case studies and proposal structure

    Case study briefs and proposal templates

  • Playbook contents and a seven-field persona card for each buyer type

    Sales playbooks and buyer persona cards

  • Openers, voicemails and first-minute pushback, in references/cold-call-scripts.md

    Cold call scripts

From the official docs

Questions

What does sales-enablement do?

It helps Claude create sales collateral: pitch decks, one-pagers, objection docs, battle cards, ROI calculators, demo scripts, case study briefs and proposals.

How do I install sales-enablement in Claude Code, Claude or Codex?

Use the install box at the top of the page and pick Claude Code, Claude or Codex. Claude Code and Codex read skills from a folder on your machine. In the Claude app you upload the skill folder as a zip.

Does it need an API key or CRM access?

No. It bundles no scripts and names no key. For win-loss analysis, SKILL.md lists CRM outcomes, call transcripts and buyer interviews as the sources to work from.

Does it write cold emails?

No. SKILL.md sends cold outreach emails to cold-email, which is also in this collection. Cold call scripts and voicemails are covered here.

Is it safe to use?

It is instructions and reference files with nothing to run. Anything you give Claude, such as deal data or call transcripts, is processed by your AI provider, so leave out what you are not allowed to share.

Information

updated Nov 2, 2026

Repository
coreyhaines31/marketingskills
Folder
skills/sales-enablement

coreyhaines31/marketingskillsskills.sh

Sources

Docs, issue trackers and discussions this page is built from.

Show all 2
  1. sales-enablement SKILL.md · github.com
  2. sales-enablement on skills.sh · skills.sh

Updated Nov 2, 2026.