Google Analytics MCP Server

• Runs a GA4 report on users, pages, events or sales for any date range

  Pulls numbers from your GA4 property, such as users, sessions, page views, events or revenue, broken down by things like page, country or traffic source, for the dates you ask about.

  Try: “Which pages had the most views last month, and where did that traffic come from?”

  Network · run_report

• Shows what is happening on your site or app right now

  Reads the realtime numbers for your property, such as how many people are active now and which pages or events they are on.

  Try: “How many people are on my site right now, and which pages are they looking at?”

  Network · run_realtime_report

• Shows where people drop off between the steps you name

  Builds a funnel from steps you describe, such as product view, add to cart and purchase, and shows how many people make it through each step.

  Try: “Show me the funnel from product page view to add to cart to purchase for the last 30 days.”

  Network · run_funnel_report

• Reports how your conversions and key events are performing

  Runs a conversions performance report for your property so you can see how your key events are doing.

  Try: “How did my conversions do last week compared with the week before?”

  Network · run_conversions_report

• Lists the Analytics accounts and properties you can access

  Lists every Google Analytics account and property your login can see, so the assistant knows which one to report on.

  Try: “Which Google Analytics properties do I have access to?”

  Network · get_account_summaries

• Shows how a property is set up, like time zone and currency

  Reads the settings of one GA4 property, such as its name, time zone, currency and industry.

  Try: “Give me details about my Google Analytics property with 'shop' in the name.”

  Network · get_property_details

• Lists the custom dimensions and metrics set up in a property

  Lists the custom dimensions and custom metrics your property defines, so you can see what extra data you track and use it in reports.

  Try: “What are the custom dimensions and custom metrics in my property?”

  Network · get_custom_dimensions_and_metrics

• Shows which Google Ads accounts are linked to a property

  Lists the Google Ads accounts connected to a GA4 property.

  Try: “Is my Google Analytics property linked to a Google Ads account?”

  Network · list_google_ads_links

• Lists the notes added to a property's reports

  Reads the annotations on a property, the dated notes that mark events like a launch or a tracking change.

  Try: “What annotations are on my property this year?”

  Network · list_property_annotations

• Adds a dated note to a property's reports, only if you turn writes on

  Creates an annotation on a property for one date or a date range, such as 'Spring sale started'. It only exists when the server is started with the write switch and your login has edit access.

  Try: “Add an annotation called 'Pricing page redesign' on my property for today.”

  Write · create_property_annotation

Watch out for

• The Google login reaches more than Analytics

  The gcloud login asks for full Google Cloud access, and the server only narrows it for service accounts. Use a service account with Viewer access on just the properties you need. github.com

• It can add notes to your reports if you allow it

  With the write switch on, it can create annotations on a property. Leave it off unless you want that. github.com

• Your Google credentials file sits on your disk

  The server reads a credentials file from your computer. Keep it out of shared folders and code repos. developers.google.com

Security advisories

In their words